Eric Castaneda's Page

Harlequin at War with RWA and MWA

Saturday, Nov. 21 - Morgan Mandel and Margot Justes will be autographing books at the 29th Annual Home Decor, Crafts and More Show at Our Lady of the Wayside, Park Street and Ridge, Arlington Heights, IL from 9-4pm. Stop by and say Hi.

With the announcement of the new Horizons line by Harlequin, the battle has begun. RWA's denounced Harlequin for opening this vanity line, going so far as to take away recommended publisher status and free attendance privileges at the RWA National Conference. MWA has issued a warning and is awaiting Harlequin's response.

On the surface, it seems that Harlequin is trying to take advantage of writers who, unable to get traditional publishing contracts, will gladly pay to get their books published. It doesn't appear they'll make much of a profit by doing so.

Although Harlequin says that the HH line, as it will be dubbed, will be kept separate from the traditional Harlequin books as far as distribution and advertising goes, many traditional Harlequin authors are still uneasy, wondering if Harlequin's strength and reputation could be diluted by this latest move.

As with other industries, the book industry is struggling to keep afloat in these troubling financial times. Maybe this is just one more way for Harlequin to ensure a cash flow by offering an avenue for authors who may have fallen through the cracks or who would just like a book published as a keepsake. Whether or not the books are up to par in quality may or may not be relevant to such individuals seeking such a service. The trickle down effect still has serious authors worried.

What's your take on Harlequin's move? Is Harlequin cheapening its brand, or hedging its bets to cover all bases in a competitive market? Will this be good or bad for Harlequin, and/or for authors in general?

Please Welcome My Guest, Julie Lomoe, Mystery author

Say hello to my guest, mystery author, Julie Lomoe. 

A little bit about Julie -

Julie Lomoe has been named 2009 Author of the Year by the Friends of the Albany Public Library. She was honored at a luncheon on November 14th, and she’s scheduled her first Blog Book Tour to help celebrate and spread the word about this achievement.

And she's a dog lover, too. Her dog has lots more hair than mine. (g)

Julie self-published her two mystery novels, Mood Swing: The Bipolar Murders (2006) and Eldercide (2008). She tried the traditional route to publication for both books, but after a limited number of rejections, she found the process inordinately depressing and turned to print-on-demand technology instead, using the Texas publishing company Virtual Bookworm. She loves the control and involvement she’s had over the published product, including the fact that she was able to use her own cover illustrations for both books. Although she still hopes to land a traditional agent and publisher, she intends to do so on her own terms when the time and the match feel right.


And Now Let's Hear from Julie


IN PRAISE OF SELF-PUBLISHING by Julie Lomoe


True confession time: I’m a self-published author, I’m out and I’m proud! There’s still a certain stigma associated with self-publishing, but the publishing industry is undergoing seismic changes, and I believe those of us who’ve bypassed the traditional system are taking back our power and gaining greater credibility with every passing day.

When I began blogging seriously back in May, I posted about my bipolar diagnosis, saying I’m out and I’m proud. At that time I wrote that self-publishing with a print-on-demand publisher rather a traditional publisher had even more stigma attached than revealing that I’m bipolar. But in the six months since then, I’ve changed my mind. Here are some reasons why.

On Saturday, November 14th, I was honored as 2009 Author of the Year by the Friends of the Albany Public Library for my suspense novel Eldercide. They had a wonderful luncheon in my honor, and when their President Gene Damm introduced me, he pointed out that although they’ve been giving the award for decades, this is the first time they’ve ever chosen a self-published author. The fact that I was self-published didn’t weigh into their decision either positively or negatively; they simply thought my book was the best of the many they considered, and they liked the way I dealt with important social issues regarding aging and death.

In October, I moderated two panels for the Poisoned Pen Web Con, sponsored by Poisoned Pen Press and billed as the first-ever virtual worldwide mystery conference. When I volunteered to serve as moderator, the organizers didn’t ask who had published my books. Rather, they gave me free rein in organizing my panels on social issues and point-of-view. Most of the authors on the panels, which I put together by e-mailing back and forth, had far more impressive publishing track records than mine, but it didn’t matter. (By the way, you can visit the Web Con at the link above to read my panels and access the rest of the conference proceedings free of charge.)

Putting together those two panels made me even more grateful that I took the self-publishing route. Especially in the social issues panel, authors related stories of agents and editors who dictated what they should and shouldn’t write. Child abuse was taboo, for example. Appealing to the broadest possible audience without offending anyone seemed to be the dominant concern, and for the most part, the authors acceded to the restrictions. Those of us who self-publish have no such limitations – we’re free to write about whatever we want, however we want, and to build our own readership without having to appeal to the lowest common denominator.

I tried the traditional route to publication for both my mystery novels. While attempting unsuccessfully to find an agent for Mood Swing: The Bipolar Murders, which deals with mysterious deaths at a social club for the mentally ill on Manhattan’s Lower East Side, I wrote Eldercide. Perhaps mental illness was too specialized a topic, I thought, and I hoped for more success with the novel that drew on my experience running a home health care agency. No such luck: the rejections continued. Approximately 15 rejections for each book – not many at all, but enough to throw me into a profound clinical depression. I nearly gave up, until some writer friends convinced me to try print-on-demand publishing. I did due-diligence online research on POD companies and settled on Virtual Bookworm, a company in Texas that received consistently good reviews. Within two months of my decision, I had a published book in my hands. I had a major say in the design and layout, and I did my own cover illustration. Lo and behold, my depression lifted, and it hasn’t come back since.

Do I still want a big-time agent and publisher? Yes, that would be great, but my life no longer depends on it. And I plan to acquire them on my terms, when and if I choose. In the meantime, the people buying my books don’t care who the publisher is. Bookstores and libraries carry them when I do the necessary outreach, and they’re available worldwide through Amazon and Barnes & Noble. At my high school reunion last June in Milwaukee, I learned the school had purchased both books for their collection of alumni writers. And a fellow alumna from Norway, an exchange student back in the day, had bought them online as well.

Do I recommend POD self-publishing to other aspiring authors? Absolutely, and even more so since I’ve met Morgan and so many other successfully self-published writers on line. I firmly believe we’re just beginning to come into our power. I’ve written more on this topic at my own blog, Julie Lomoe’s Musings Mysterioso. Just check the directory, where topics are archived by subject. Hope to see you there. And thanks, Morgan, for inviting me here today!

Julie Lomoe's Musings Mysterioso
http://julielomoe.wordpress.com/
For more about Julie, come on over to http://acmeauthorslink.blogspot.com/ today, but first -
Please welcome Julie by leaving a comment here.

Boots and what they say

It's Fall. So far in Illinois the weather's a bit cooler, but not too bad for around here. As I trudge to work in Downtown Chicago and watch others on a similar mission to get to their jobs, I can't help but notice their feet, or more accurately, what's on them.

I'm still wearing gym shoes and will as long as I can. I guess I'm slow on the uptrend, or just not with it. When did boots become so popular that women wear them when they don't really have to yet? In the past 3-4 weeks, I've seen a parade of all sorts of boots, from the leather, or fake leather, to the suede, vinyl, rubber, and synthetics. The leather ones are usually brown or black, with an occasional gray or cordovan. They're with either pointy tall heels or sensible flat heels, low to the ground or with tire tread like soles and heels. The suedes are usually tan or beige, with not much of a sole or heel, and look almost look tall slippers.

Then there are those waterproof boots that seem to have caught on even before the seasonal boot craze. Most of them are outrageous in color and design, and don't always match much of anything,  but apparently afford good protection from the dreaded wet sock syndrome.

I don't know about you, but I hate the thought of something confining my legs. I don't wear boots until I have to, like when it's really cold or when there's ice or snow on the ground. Then, I reluctantly throw on my boots, which are a sturdy variety with sensible heels, since I don't care to lose my balance.

And what about the guys, what kind of boots do they wear? I don't see them wearing boots just yet, at least not Downtown. In the neighborhoods, I might see them wearing cowboy boots with jeans. Personally, I found those cowboy boots very sexy. When the weather gets messier, Downtown I'm sure I'll see them wearing the kind that slip on over dress shoes, or maybe even galoshes if it's really messy out.

You just might ask what boots have to do with writing. As in almost everything in everyday life, there's a connection.

A description of what kind of boots a woman wears hints at her personality, such as:

High heels - risk taker.

Sturdy heels - sensible person.

Designer boots - wealthy or someone who overspends to make a good impression. The over-spender could be insecure, or another risk taker.

Suede boots - very popular these days - Someone who likes creature comforts, or just likes following the trend.

And the guys -

Cowboy boots - Alpha kind of guy, sure of himself, or maybe just someone looking for something comfortable with jeans

Galoshes - Practical, not worried about appearances

Slipons - Executive type, fashion conscious.


Now what about you? When do you put your boots on? What kind do you wear? What do your boots say about you?

Slides, Anyone?

I added a few slides of my books to my blogspot. I'm not sure yet if they should stay on or not.

Do you have more trouble loading my blogspot with the slides up? Do you like them or are they too distracting?

Rascal is sleeping right now. When she gets up, you'll know about it.

When RASCAL wakes up, you'll hear from her and/or her Mom - that would be me, Morgan Mandel.